Inventive product solutions for
the interior and landscaping market
through a customer-centric
(e-)business model
What you should know about us
Daedalos Concepts is the brainchild of entrepreneur Bram Callewier through which he launches inventive and disruptive business models in the traditional interior & landscaping market in Western Europe.
Innovative products and/or a unique customer experience are key to every project, reinforced by an immaculate digital approach.
Bram Callewier (°1987) is an entrepreneur based in Bruges, Belgium with an eye for innovative ideas and a distinctive way of working. Already in 2007 he founded Stoneasy.com together with his father and brother, a pioneering online business for the import & distribution of natural stone. He expanded this online platform from 2012 onwards to become a dominant player in Western Europe. After the sale to the group Brachot Bram decided in 2021 to write a new chapter with Daedalos Concepts. The rest of the history is being written while you read this.
Bram is married to Eliza Jarahyan and together they have two fantastic children: Arthur & Chloé.
Get to know our product brands
.png?width=1000&height=1000&name=Jivana%20(square).png "Jivana (square)")
JIVANA
Jivana is a leading importer and supplier of artistic and technically advanced artificial greenery products.
We specialise in fire-retardant and UV-resistant artificial plants and green wall products that not only look incredibly natural, but are made from the highest-grade materials for a long lasting result.
AquaJoint
AquaJoint offers durable, permeable and weed-resistant jointing solutions for outdoor paving.
Our innovative products let rainwater drain naturally into the soil – helping reduce flooding and recharge groundwater.
Flat-Pro
Flat-Pro is a brand in levelling systems. Not only do we offer the traditional system with clips and wedges (“Clip-it”) in different joint thicknesses but equally a handy DIY system “Twist-it” where no plier is required.